Putting the customer at the center of your business, it is a transition I am currently in. Lessons from Mercedes-Benz:
1. Constantly engage your people in discussions about the purposefulness of improving the lives of those they serve: the customers.
2. Realise deep change comes slow. Help your people off-load some of the existing work, which ultimately adds little value to customers.
3. Be operationally excellent to remove customer pain points and drive emotional connections with customers.