There is a new kid on the block(er). A refreshing idea that could compete with @Blendle
. The engineers building Optimal.com
make it possible to pay publishers to NOT show you ads. Because founder Rob Leathern want journalists and other creators of content to get paid. Join the waiting list
as a consumer to find out what these engineers are up to.
If you´re a publisher, Optimal.com will provide you with a free analytics tool
that measures how many users are blocking ads across browsers, devices, locations and specific pages on your site.
Although I wonder whether normal consumers are actually willing to pay for this, I think it is a great initiative. Wouldn’t it be great if we had guilt-free ad blocking. We have a faster mobile experience and pay the journalists.