Medium wants to be a platform and brands like Fortune will come on board. They offer two revenue streams and a smart benefit:
1. Promoted Stories. If you have a loyal group of engaged readers, you can host stories from brand partnerslike Bose, Nest, Intel.
2. Membership. Nice name for subscriptions model with members-only content and ‘other perks’. Interwsting part: the 'monthly membership fee is paid directly to the publication.´ No commission it seems, like the 30 percent Blendle asks.
Extra benefit: compatibility for Facebook Instant Articles and Google Accelerated Mobile Pages (AMP). That means you write once and publish everywhere. Smart thinking, because the connection with other platforms can be a hassle.